Why Use Video as part of your Marketing Strategy?
- Quite simply, people love watching videos.
- Some pretty reliable sources have suggested that within a few years almost 80% of all internet traffic will consist of streaming video content.
- So, if you’re looking to source leads and close deals, video marketing should be near the top of your to-do list.
- Recent studies have found that video promotion is around 600% more effective that both print and direct mail combined.
- The second largest search engine behind Google? YouTube.
- YouTube boasts over 1 billion users and is available in over 70 countries in over 60 languages.
- The Display Network reaches over 90% of internet users worldwide via 2 million websites.
- 60% of visitors to a website will opt for video first before reading any written content.
- 92% of B2B and 96% of B2C customers prefer a video over written content when looking for information on products & services.
- Landing pages that feature video see conversion rates 800% higher than those without video.
- Sites that feature prominent video content see 88% of their visitors stay longer.
- Over 50% of videos are viewed on mobile devices.
- YouTube reaches more 18-49 year-olds than any cable network. In 2015, the time users spent on YouTube increased by 74%.
Here’s how we can help with your Video Marketing
We can provide a bespoke video marketing strategy that will tell your story in one of the most effective mediums available today.
YouTube TrueView and Instream Ads
Video Marketing/AdWords for video
YouTube Channel Optimisation
Brand Lift Surveys/Campaigns
Why not get in touch for a free chat? No strings attached, promise.